We'll be at Develop:Brighton, July 12-14, Brighton, UK - Find us on Meet To Match

Our most recently published PressEngine articles.

We write articles about game discoverability, how-to's on getting your games in front of press and content creators, as well as insights into the data we look at every day.

Title Share of Voice: 22nd-28th November

Last week was the big sales week of the year in the videogames industry, as Black Friday took over the internet, and inboxes were flooded day after day. Thankfully most developers and publishers understood what they were up against, as we saw a big reduction in the number of announcements and assets distributed. However, had Black Friday been a game, it would have appeared on our list in second place, with leading influential publications running multiple stories throughout the week.

None of that stopped Pokémon's twin product strategy from slowing down, with Brilliant Diamond and Shining Pearl taking the top spot by some distance.

Second place goes to Halo Infinite in its second week since the early launch of Infinite's multiplayer, a full two weeks prior to the launch of the campaign. Player numbers have been strong for Microsoft, with millions playing online via Game Pass, but despite being free-to-play, Steam numbers haven't set the world on fire. With a week to go, we'll see how that pans out for the full release.

Coming in 3rd, was Battlefield 2042, closely followed by Mass Effect, after the rumored Amazon show news took off. Finally, to compliment its increased sales during the sales period, and no doubt for many Christmas presents waiting to be unwrapped, was FIFA 2022.

The biggest takeaway from last week, was that not a single new release made our top ten, and its a trend we expect to happen more often in future, as SaaS products become more prevalent, underlining the success that Fortnite, PUBG and more continue to achieve.

Follow us for more data and insights on Twitter and Linkedin.

Back to articles

Over 89% of review keys issued through PressEngine generate coverage, driving engagement and discoverability of new titles.

Say hello, we don't byte.

PressEngine is run by a team of videogame enthusiasts, PR aficionados, data-hungry analysts and magical developers, and we want to hear from you!

If you have any questions about PressEngine, suggestions or feature requests, we’re more than happy to hear from you.

Use the contact form to get in touch and a member of our team will get back to you as soon as we can.

If you'd like to arrange a demo then please let us know when you're available.